AI answer visibility
AI search optimization to get your business named in AI answers
When customers ask Google's AI Overview, ChatGPT, Gemini or Perplexity which business to call, the answer names only a few. We work to make yours one of them. Each month we show you which answers name you, and we track calls and forms by source, with AI assistants as their own source.
What changed
Your customers now ask AI assistants who to call
Google now shows an AI-written answer, the AI Overview, above the regular results for many searches, and more people ask ChatGPT, Gemini or Perplexity to recommend a business nearby. These answers name a handful of businesses, and the businesses they name get the calls.
The answers are built from what is published about you: your website, your Google Business Profile, your reviews and what other sites say about you. Our work covers all four.
Signs your business is missing from AI answers
Fewer calls from Google
Your rankings look the same as last year, but fewer calls and forms come in from search.
Someone else gets named
Ask an AI assistant for your service in your town, and it names a competitor or a listing site instead of you.
ChatGPT gets you wrong
Ask ChatGPT about your business by name, and it gives old hours or services, or mixes you up with another company.
No one reports on it
Your marketing reports show rankings and traffic, but not which AI answers mention you.
AI answers and SEO
AI search optimization and the SEO you already pay for
The groundwork is the same as for SEO: a fast, clear website, useful content and accurate listings. What changes is what the work aims at, where it happens and how it is measured. For rankings in the regular results, see our SEO service.
The aim is to be named
A first-page ranking is no longer enough. The aim is to be one of the few businesses the answer names, and to be described correctly when it does.
Much of the work is off your website
AI answers draw on your Google Business Profile, reviews, listings and articles on other sites as well as your own pages, so a large share of the work happens there.
It has its own measure
Each month we put the same questions to the AI assistants and record whether you are named, in what place and which sources the answer used. Rankings and traffic stay in the report too.
What's included
What our AI search optimization covers
Each part works on something AI answers draw on. Your first check decides which part comes first.
A question set and a first check
We agree on a fixed set of questions your customers ask, by service and by town. We put each one to Google’s AI Overview and AI Mode, ChatGPT, Gemini and Perplexity, and record who is named and which sources each answer cites.
Pages that answer those questions
A clear page for each service and location, with the facts customers and AI assistants look for: what you do, where, for whom, and answers to the questions people ask before they call.
Google Business Profile and reviews
A complete profile for each location, with the right categories and services, and a steady flow of reviews with a reply to each. Google’s AI answers often build their lists of local businesses from these profiles.
Listings and mentions on other sites
Accurate listings everywhere your business appears, and mentions on the directories, local sites, publications and lists that the answers cite in your industry.
Technical checks for AI crawlers
We check that search engines and AI crawlers can reach and read your pages, that your hosting or firewall does not block them, and that your structured data states the same facts as the page.
Leads from AI answers tracked
Visits from ChatGPT, Perplexity and Gemini show up in your analytics as their own sources, and every call and form keeps its source, so you see what the answers bring in.
Process
How the work runs, month by month
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Agree the questions
We start from what brings you paying customers: your services, your towns and the way your customers phrase their questions. You approve the list, and it stays the same from month to month so the results can be compared.
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Run the first check
We ask every question in every AI tool in a private or signed-out session, with the town in the question, and save each answer. You see where you are named today, who is named instead and which sites the answers rely on.
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Fix what the answers draw on
The plan starts with the gaps the check found, such as a missing service page, a profile in the wrong category, too few recent reviews, a listing with an old phone number or a page that crawlers can’t reach.
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Check again every month
Each month we put the same questions to the same AI tools and report what changed, next to the calls and forms from each source.
Reporting
How we measure AI answer visibility
Each month you get a report for every location: which of your questions name you in Google's AI answers and in AI assistants, how many calls and forms came from each source, and what changed. No one can guarantee a mention in an AI answer or a fixed spot on Google. What we promise is the work, done well, and an honest report on whether it's paying off.
October report
One report per location
Questions that name you in AI answers
18 of 30
Calls and forms by source
What changed
- ChatGPT and Perplexity now name you for "water heater repair in Westerville".
- Calls from Google Maps rose from 21 to 27.
Industries
AI answers in senior living, healthcare and home services
Senior living
Families ask AI assistants to recommend assisted living and memory care nearby, and our free audit shows which answers name each of your communities today.
Get a free AI visibility auditHealthcare
Patients ask AI assistants which clinic to see, and we work within the rules for healthcare advertising.
See healthcare marketingHome services
Homeowners ask who to call for a repair, and the answer often draws on Google Maps profiles and reviews.
See home services marketing- Team
- 17 Marketing Experts
- Experience
- 200+ Years of Combined Experience
- Reach
- 25 Industries Served
- Outcome
- $100M+ Revenue Generated
Team
The team behind your AI answer visibility
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Julia C. Head of SEO
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Elena SEO Specialist
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Peter Tsvirko Technical SEO
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Maria Tsvirko Link Building
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Ekaterina Redko Head of Content
Client words
What it's like working with us
Watch Jennifer's review
“I can confidently say that working with them is profitable. If you are looking for strategic partner, I would highly recommend working with Roman.Agency”
More from our clients
A very professional and dedicated company! Roman and his staff is exceptional and always willing to help and optimize the service provided.
Our company decided to try a new ad campaign to improve our conversion rate. Frankly, I was starting to get discouraged with crazy PPC prices. Roman not only explained all the benefits of different types of advertising but also chose the most effective one for our business. The results of our PPC campaign were good enough for us to sign a long-term contract with them. They are all about ROI.
I needed to create a website for my project, but I didn’t think it would be so difficult to find someone who would provide good service. Roman's team, however, did an excellent job and was right on schedule. Our website is now even better than I had hoped to see. Their work was outstanding!
Hire them to help with the website and YouTube Promotion. After years of working with "music promoters" they were a breath of fresh air. Finally our subscribers started to grow and we could see actual effect of marketing, not just paid views.
FAQ
Questions about AI search optimization
Is AI search optimization just SEO with a new name?
It rests on the same groundwork: a fast, clear website, useful content and accurate listings. The aim and the measure are different. We work to get your business named in the answer, much of that work happens on your Business Profile, review sites and other sites, and each month we report which AI answers mention you.
Can you guarantee that ChatGPT or Google will name our business?
No. AI answers change by person, by day and by how the question is asked, and no one controls them. What we promise is the work, done well, and a monthly report that shows whether it’s paying off.
Which AI tools do you check?
Google’s AI Overview and AI Mode, ChatGPT, Gemini and Perplexity, plus Claude if you want it. We ask each question in a private or signed-out session with the town in the question, so the answer is close to what a new customer sees.
Is this the same as GEO, AEO or AI SEO?
Yes. Generative engine optimization (GEO), answer engine optimization (AEO) and AI SEO are names for the same goal: being named and cited in AI answers. AI SEO services is one more label for the same work. We call ours AI answer visibility, and we measure it on the questions your customers ask.
Does it bring leads, or only mentions?
We measure it on leads. Visits from ChatGPT, Perplexity and Gemini show as their own sources in your analytics, and every call and form keeps its source. Visits from Google’s AI Overview count as Google search, because that is how Google reports them, so they appear in your report with organic search.
How long does it take?
AI answer visibility builds over several months, as SEO does. Your monthly report shows the movement on your questions from the first month.
We run senior living communities. Where do we start?
With the free AI visibility audit on our senior living marketing page. It shows which AI answers name each of your communities today and who they name instead. Our guide for senior living explains how ChatGPT and Google’s AI choose which communities to recommend.